With the success of this year In Cosmetics Global, in Barcelona, where our team had the chance to meet many clients and discuss about future projects together, we also want to bring back a recap of the main spotted trends by our international team.
SNEAK PEEK!
POSITIVE AGEING/WELL AGEING
(Instead of anti-ageing) is a very present trend with the aim to switch the focus on general wellbeing for consumers, that can see beauty under another light and feel pleased and fulfilled with their skin according to their age.
EMOTIONAL COSMETICS
(and evaluations) is another of the arising trending topics. This means that the use of some cosmetics could (and should) have a more profound effect on the consumer, that surpasses the physical kind of effect. And this result is determined by the product’s experience. New testing methods are being formulated for this kind of evaluation through perception.
SUSTAINABLE COSMETICS
A macro trend that was already present in the previous years but will be consistently present as consumer awareness and consciousness toward this topic is increasing.
A particular focus has been given on upcycling the products ingredients, so that what could be considered as waste is now a new resource, that can lead to a virtuous reusing cycle.
Another trend spotted in this category has been green and blue beauty, that goeas toward the conception of products that does not impact on environment and oceans, as sunscreen biodegradable products.
WATERLESS/MULTITASKING
Waterless products, such as solid products, are a growing trend, already spotted last year but becoming stronger and stronger as water is quickly becoming an very limited resource.
Finally, even multi tasking products can be considered part of this category as they condense in 1 only product more uses, so that there is much less products around that can do harm to the planet, this trend responds to the overall need to consume less, and thus impact less on the environment.
MICROBIOME & EXPOSOME
“The skin aging related to the exposome is an emerging concept in cosmetics.
It is an holistic concept that introduces products, ingredients, and testing protocols that go beyond the classic schemes of today’s cosmetics.”
Subject of Complife’s Speech this is a constant trend that is growing as more and more studies are being taken further, obviously also by our team.
You can read our studies at the links below…and stay tuned as our researchers are studying further development of this topic!
MICROBIOTA IN THE HUMAN FACE:
Omic sciences was another topic of Complife Speech, this kind of investigation has been introduced as a solution to see more clearly into one person skin. This analysis through the skin can help companies to understand what is specifically that their product does or can potentially do, for a more relevant insight into the market.
Complife has already developed a team specialized on this kind of testing techniques and will be happy to further explain this theme to its customers.
COMPLIFE IS AN INTERNATIONAL COMPANY WITH A GLOBAL APPROACH AND MANY LOCAL LABS WHOSE TEAMS CAN FOLLOW YOU AND YOUR PROJECT FROM THE BEGINNING TO THE
“GO TO MARKET” PHASE IN DIFFERENT AND COMPLEMENTARY MARKETS.
We assess the safety, tolerability and efficacy of your products, as well as their chemical and microbiological features & give support for compliance with regulation – from R&D through production, distribution, up to market support.
In Complife we believe in the importance of collaboration and teamwork, in fact we always allocate a dedicated team to each project and do our best to give suggestions and share our extensive experience to make your product the best in the market.
WHERE TO MEET COMPLIFE: NEXT EXPO
COSMETOTEST | Lyon, May 24-26
COSMETIC BUSINESS | Munich, June 14-15
KOSMETICA | Milano, June 22
COSMETORIUM | Barcellona, October 18-19
CPHI | Barcellona, October 24-26
IN COSMETICS ASIA | Bangkok, November 7-9
MAKING COSMETICS | Milan, November 22-23
COMPLIFE. COMMITTED TO SCIENCE, COMMITTED TO YOU.
